An Update from Our Firm about COVID-19

Abraham, Watkins, Nichols, Sorrels, Agosto, Aziz & Stogner remains fully operational and committed to serving our clients and colleagues throughout the Coronavirus (COVID-19) crisis. As we follow the CDC guidelines and practice social distancing, we remain available for phone consultations and scheduled in-person meetings with both current and prospective clients and colleagues. Please contact our office by email or by calling 713-222-7211 with any questions. We look forward to hearing from you.

Marketing, the Difficulty with Selling Yourself

I was talking recently with a colleague of mine about marketing. She very candidly confided in me that she is having difficulty with marketing. That when in politics, she had no problem with talking up the candidate she was working for, but now in her own practice she was having trouble selling herself. I identify with her plight. When working as a defense lawyer in a big firm, I did not feel too much pressure to do marketing, nor did I see it as something that would move me forward at that firm.

Now, I am only as good as my next case and I have a desire to bring in business. Therefore, I must do marketing. I must exit the office and be seen. However, it is difficult to sit beside lawyers with double my experience and try to convince them that I can handle whatever is thrown my way. It is also difficult to write papers as if I am an expert on any single topic.

Instead of trying to convince anyone, I listen, learn, work hard and remain confident in what I do.

My marketing strategy is to allow the firm to sell itself, because the whole is really greater than the sum of its parts. I will focus my efforts on building and maintaining relationships.

I give my best effort to any task in front of me and strive to become an expert on the case at hand, rather than on everything. Each member of our firm is a resource that enables me to do what I truly desire to do, which is help my clients.

No Comments

Leave a comment
Comment Information
  • $50+ Million Fire & Explosion

    The firm successfully represented nearly 100 victims who suffered personal injuries and damages to property from a large fire and explosion resulting in a settlement of more than $50 million. The firm served as lead lawyers on the steering committee in this litigation.

  • $80 Million Plant Explosion

    The firm successfully represented 270 plaintiffs, taking a lead role in the plaintiffs’ steering committee, who suffered injuries in a large plant explosion resulting in a settlement of nearly $80 million.

  • $50+ Million Plant Fire & Explosion

    The firm successfully represented 45 personal injury victims in a plant fire and explosion, serving on the plaintiffs steering committee, concluding with a settlement of more than $50 million.

  • $22+ Million Worksite Accident

    The firm prevailed in a personal injury trial for a worksite injury client with the jury returning a verdict and resulting in a judgment of over $22 million for the firm’s client.

  • $12 Million 18-Wheeler Collision

    The firm successfully achieved a $12 million settlement for the family of a man who died in an 18 wheeler collision.

  • $48 Million Catastrophic Burns

    The firm prevailed on behalf of three burn victims with settlements totaling nearly $48 million.

Our Record Of Success

When you are hurt and you choose a law firm to represent you in court or at the negotiation table, you need to carefully consider the firm's record.

Read More Success Stories

Let Us Help You Request a Free Consultation Today

Get Help Now

Bold labels are required.

Contact Information
disclaimer.

The use of the Internet or this form for communication with the firm or any individual member of the firm does not establish an attorney-client relationship. Confidential or time-sensitive information should not be sent through this form.

close

Privacy Policy

Back to top